Topic Examination
Quick
Scans Do lead to more MOPT
When people open a page of your site,
they will quickly glance or scan for information, then
read.
Understanding this, add a little more white space
than a normal paper document or book style document.
Add lots of white space
Another great design element that is particular to
the web is to place single or one line bold texts that provide a
'summarized' view or question. Just like the very next line. Plus it
gives you more options to create individual paragraphs, the search
engines best friend.
Why?
Websites are scanned for information and have a
unique edibility to be scrolled up and down with a mouse wheel or by
using the slider on the right of the page. Paper documents are
typically leafed over to get to the info fast and rely upon headers
and footers with index info etc. Web pages can contain so much, in
color, in bold, moving, flashing, jumping, appearing etc,... SO...
add more white space for quick scan purposes.
Make more MOPT - more online page time
Did you know that engines favor sites that
visitors come back to often and those that are actively read. If you
read the article named Search Engine Formula's, it is quite easy to
understand the recording of a site online page time in milliseconds.
Site Measurement by engines
Pages are measured in blocks of 0-30ms,
31ms-1080ms, 2160ms and above.
Sites are measured in blocks of 0-30ms, 3mins-6mins, 20mins,
40mins +. Sites are measured by the unique IP address of the users
computer. Each computer has a unique identifier known as IP.
Make more Repeat Visitors
Also, engines store generalized knowledge about
repeating visitors and unique visitors to your site. This is crucial
for providing a better service offered by them. If an engine
determines repeatedly used sites with lots of online page time,
other people may also be willing to view those pages. It would
appear the majority of the audience finds the articles interestingly
enough to spend time on that site and interact.
Repeat visitors are measured by Repeat, Repeat
over 10 days, Repeat over 90 days.
Repeat pages are measured by hit rates.
Formula = unqrpt
Entry and Exit Pages
Entry Pages:
This is a valuable statistic if you are trying to create more online
page time. At the entry pages, keep your SEO as close as possible to
that existing. It would appear that entry point to your website is
working. Work on other elements such as a mini site map etc to gain
higher entry levels.
Exit Pages:
On all the highest stat exit pages, add a more powerful hypertext
link to a commonly entered page. Then, if a person has missed the
'great page', they may continue through deeper levels of your site.
Each extra page view will soon make your site higher than a
competing domain.
Tips for entry and exit pages
-
Add a forward leading hyperlink to a deeper
level within your site
-
Add a 'quote' of the next page
-
Go back and rewrite a better link description
and 'reason why' statement that summarizes the next page
-
Do this twice, add two options for a person to
enter another page.
This site is dedicated to helping your domain get
more MOPT - More Online Page Time, however...
It all comes down to the value of your site and your willingness
to provide genuine, valuable and worthwhile info. Ecommerce sites
can achieve more page time compared to competitors, Info sites can
arrange pages for navigation etc.
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