Add a few more quotes and phrases
Do
you use enough quotes?
Spice up your site and add the occasional 'quote' inside your
paragraphs.
Why?
Quotes, Statements, News and quotations are deemed
relevant and authoritive. You can lift your sites presence and
indexation by using this technique. If you write a few pages or
comments within your pages, add a few, it will also help your
writing style.
Never use Double Quotes?
If you use a '' double quote inside any database
system or script based page creator, it may be treated as a script
command. The problem may not be instantly recognized, however, this
double quote mark may:
The double quote mark may:
- Stop a script from working
- Reduce performance of a Server Side Include
- Stop a gallery slideshow
- Add an unseen email error
- Block any spider from recognizing a 'well designed web page
or site'.
- Render any Title tag or Description Tag useless.
- Stop hyperlinks
Inside the source coding of all pages, you will
see this: It is full of double quotes because it is part of all
online scripting. If your pages have any written in text on the page
with a double quote... REMOVE THEM FROM THE PAGE TEXT
IMMEDIATELY. (not the source coding)
What it looks like in code view:
<!DOCTYPE html PUBLIC ''-//W3
lang=''en'' lang=''en''>
''Content-Type'' content=''
<meta name=''description" content=''
<meta name=''keywords'' content=''tips,
<title>Do you use 'quotes' in your web site designs article explains
why and more</title>
<h2 class=''h2r''>
<p class=''bold''>
Can you see all the double quotes in the code
example above? They are everywhere inside your page coding and
automatically created when you make a document. Leave them if they
are in coding. Remove them if in your text sections of the document.
This is why you should not use them inside normal text. It may at
some stage conflict with your underlying controls.
The example above also shows a technique to remove
double quotes from text on the page. For the example above, the
double quotes are actually single quotes repeated. e.g.
'space'space=''
Even for the example above, we removed the double and replaced with
two (2) singles.
Other characters to avoid
If you are making a site for SEO and usability, also avoid these
characters.
Specialty fonts with special characters. Can your
read this_
_ character? Probably not because it is Tuneasega font
copyright symbol which is not loaded on your computer system. It
would have displayed a © symbol. This point
highlights the issues of not using common fonts. If you want to use
special characters. Use Arial or Verdana or Times.
Learn more about URL and
File Name Characters
learn More about Fonts and the Internet
Summary
Spicing up how your write your pages is a great idea and must be
encouraged, however, avoid any special fonts or characters that are
not readily accessible by most.
If you haven't yet read the article named
URL Characters, this will explain
more about creating file and folder names that help your SEO
efforts.